company
THE1 | PANACHE
Year
2025
Deliverables
EXPERIENTIAL DECK PROPOSALS | MARKETING
WORK OVERVIEW
WORK OVERVIEW
As the Art Director within the Experience Team at Panache: • Innovation in Experience: Successfully executing complex, high-stakes visual projects, such as AI content integration and brand proposals, which require precise visual and technical coordination. • Brand Integration: The ability to maintain brand integrity for high-profile clients like Honda, HI-Sense, Samsung, BUPA, The Financial, THE1 and RaceMe while pushing the boundaries of traditional event design. • Detailed Execution: Meeting the agency's standard of attending to “every detail of the campaign,” ensuring that the final physical or digital output matches the initial creative vision. • Cross-Functional Synergy: How effectively your visual leadership integrates with Creative Content and Retail Engagement teams to provide a seamless 360-degree brand experience.
As the Art Director within the Experience Team at Panache: • Innovation in Experience: Successfully executing complex, high-stakes visual projects, such as AI content integration and brand proposals, which require precise visual and technical coordination. • Brand Integration: The ability to maintain brand integrity for high-profile clients like Honda, HI-Sense, Samsung, BUPA, The Financial, THE1 and RaceMe while pushing the boundaries of traditional event design. • Detailed Execution: Meeting the agency's standard of attending to “every detail of the campaign,” ensuring that the final physical or digital output matches the initial creative vision. • Cross-Functional Synergy: How effectively your visual leadership integrates with Creative Content and Retail Engagement teams to provide a seamless 360-degree brand experience.
As the Art Director within the Experience Team at Panache: • Innovation in Experience: Successfully executing complex, high-stakes visual projects, such as AI content integration and brand proposals, which require precise visual and technical coordination. • Brand Integration: The ability to maintain brand integrity for high-profile clients like Honda, HI-Sense, Samsung, BUPA, The Financial, THE1 and RaceMe while pushing the boundaries of traditional event design. • Detailed Execution: Meeting the agency's standard of attending to “every detail of the campaign,” ensuring that the final physical or digital output matches the initial creative vision. • Cross-Functional Synergy: How effectively your visual leadership integrates with Creative Content and Retail Engagement teams to provide a seamless 360-degree brand experience.
brand involvement
brand involvement
Statics & Motion assets crafted for the top clients of the company.
Statics & Motion assets crafted for the top clients of the company.
direction
direction
Art direction for deck assets (static/motion) empowered by branding and storytelling angled more than a sales pitch but also a brand personality discovery.
Art direction for deck assets (static/motion) empowered by branding and storytelling angled more than a sales pitch but also a brand personality discovery.
beyond the role
beyond the role
Company wide exposition to AI workflows and integration to amplify all assets.
Company wide exposition to AI workflows and integration to amplify all assets.
Next Projects
Next Projects
OLIVER APAC
An Oliver Group fixated on 3M brands across APAC.